Denim is fast becoming a highlight of every Kowtow collection. Organic cotton creates hard wearing denim with a fine hand feel, a fabric that wears naturally and requires minimal care.
EVERYDAY CARE
Denim loves to be worn in and all Kowtow denim pieces will soften and relax with regular wear. A good rule of thumb is to wash denim only when needed, let it wear and move with you for as long as possible. Refresh items between wears by airing them outside, ironing on the reverse, or steaming them.
WASH
When you know it’s time, all of our denim is machine washable. Turn your favourite denim item inside out to reduce colour fade and wash on a cool cycle with like-colours.
Ensure your wash is not overloaded to allow garments to move freely for a thorough wash, and to avoid uneven colour settling. Dark denim can transfer to light colours when new so take care when in contact with lighter clothing, accessories or furniture. Never soak or bleach your Kowtow denim, it never ends well!
