100% Organic and Fairtrade Certified Cotton

Go longer with your garment.

Every Kowtow piece is made to last. And with a little care, they’ll live even longer. Helping to bring more circularity to your wardrobe, by extending the lives of your pieces and reducing waste.

Chosen for its durability, our honest, organic, fully Fairtrade cotton is easy to care for. Here’s how our fabric experts suggest you extend the lives of your own pieces:

Repair when you need. 

Repair can help extend the life of your garments, too. View our Repair tutorials to try it yourself. 

Sell on when you’re done.

Kowtow Relove gives your preloved Kowtow pieces a new lease on life by connecting them with new owners. Keeping them in use for longer. 

Rather than waiting for it to sell, you’ll earn Kowtow points as soon as your garment is accepted to put towards new or preloved pieces.

Regenerate when you’re ready.

Our Regenerate programme will help recycle or return your garment to the earth once it reaches the end of its life.

Just return it to one of our stores or through your Collective account. We’ll then unmake your garment and recycle elements such as trims and buttons, and return it to the ground as nutrient rich biochar to help to capture carbon and foster biodiversity.

You can read more about our journey on the Journal